WE ARE LIVE ON KICKSTARER
Limited Founder Packs.
Limited quantity. once they're gone, they're gone.
No spam. Unsuscribe anytime.
Why This Expansion Matters
We are not launching a prototype.
We are scaling an already successful product.
New Way Matcha capsules are already successfully selling in Europe at $13.50 per box.
Now we are ready to:
• Expand distribution worldwide
• Increase production capacity
• Reduce logistics costs
• Make sustainable matcha accessible globally
Production is ready. Distribution is the next step.
This campaign accelerates global availability — not development.
Limited First Production - 600 Boxes Available -
Each box includes:
• 10 premium Japanese Matcha capsules
• Fully recyclable aluminum
• Nespresso® compatible
Retail price: $13.50 per box
Kickstarters backers receive early global access.
Shipping begins in May — worldwide delivery available.
Only 600 boxes in this first production run.
Where the 59'000 € Goes
This is not a startup experiment. It is a scaling phase.
We are not funding product development.
Production is already active.
This campaign accelerates global expansion:
• Increase production capacity
• Secure international logistics contracts
• Expand distribution partnerships
• Strengthen marketing in key markets
• Optimize supply chain efficiency
Every dollar is allocated to measurable growth initiatives.
This is a structured expansion campaign.
Proven Market Validation
New Way Matcha capsules are already generating consistent sales across Europe.
2025 Performance (May–December):
• 2,000 boxes sold via Amazon (FR, IT, DE, NL, BE, SE, ES, PT, AT, UK, IE, MC, CH)
• 1,000 boxes sold through Swiss retail stores
• 3,000 boxes total — 30,000 capsules delivered
Revenue (May–December 2025):
$40,500
Customer traction:
• 700+ Amazon customers with repeat purchases
• 2 physical retail locations in Switzerland with loyal recurring buyers
This is not early testing.
This is scalable demand.
Production & Supply Chain Readiness
Production is already operational and optimized for scale.
• Established matcha sourcing
• Aluminum capsule manufacturing ready for expansion
• Existing packaging and fulfillment workflow
• International logistics partnerships in place
The infrastructure is built.
This campaign unlocks scale.
We are ready to fulfill demand immediately.
Choose Your Reward
Early Bird (8 Boxes) ⭐ LIMIT 150
€82
•8 × Box Matcha
Limited: 150
Our best launch price.
Limited availability.
Growth Pack (8 Boxes) ⭐ MOST POPULAR
€88
• 8 × Box Matcha
80 capsules total.
Best balance between value and volume.
Strategic Backer
(LIMIT 20)
€ 1000
• 12 × Box Matcha – 10 capsules
• 1 × Strategic Backer Digital Package
Support the next phase of global expansion.
Limited to 20 strategic backers.
Global Expansion Partner (LIMIT 10)
€ 2000
• 12 × Box Matcha – 10 capsules (Nespresso Compatible)
• 1 × Global Expansion Partner Digital Package
Join us at the global scaling stage.
This tier includes product and strategic access to our expansion journey.
Limited to 10 partners.